Good work takes the right kind of attention.

Strategy-led planning at SoLab Media

I work with a small number of clients at a time — on purpose. Every engagement is built around your business, not a template. Here’s how we can work together.

How we work together

Pricing discussed after a clarity call — every engagement is scoped individually.

Pricing discussed after a clarity call — every engagement is scoped individually.

Full-Service Social Management

Ongoing

Your social presence — fully handled. Strategy is built in from day one: brand voice, content pillars, platform approach, and a content system rooted in your story. Then we run it, consistently, without you having to think about it.

Includes

Monthly strategy + calendar

Captions, carousels + reels

Community engagement

Channel + SEO optimisation

Monthly performance reporting

Paid Social Campaigns

Ongoing

Story-first ads that amplify what’s already working organically. We handle strategy, creative direction, and full campaign management. We don’t run ads in isolation — they’re always connected to the broader brand narrative.

Ad spend not included. Works best alongside an active organic strategy.

Includes

Audience research + targeting

Ad creative direction + copy

Campaign setup + management

A/B testing + optimisation

Performance reporting

Social & Content Strategy

Project

The full strategic and content roadmap — built for your in-house team to own and execute. You walk away with a clear voice, a defined plan, and the frameworks to run it confidently without us.

Includes

Brand voice + positioning

Platform strategy

Content pillars + calendar structure

Caption + storytelling frameworks

Hashtag + SEO strategy

KPI + performance monitoring

Content Production

Project

Custom photo and video content designed specifically for social, ads, and digital marketing. Every shoot is strategy-led — from creative direction and shot lists through to production, editing, and final asset delivery.

Includes

Creative direction + shot list

On-location production

Editing + asset delivery

Platform-optimised formats

Start Here · Retainer · 3 Months

The Storytelling Series

Not ready for full management? This is the entry point. Four story-led content pieces per month, built around a 3-month narrative arc — designed to build reach, direction, and momentum. Then we reassess together.

Includes

Brand story discovery session

4 story-led posts per month

Caption + creative direction

3-month narrative arc

Monthly review + adjustment

Built for reach + resonance

Not sure where to start?

I also offer Brand Audits and Strategy Days for businesses that need clarity before committing. Ask about it on your clarity call.

Strategy-led content planning
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